Case Studies

Restaurants

Harris' SF Steakhouse, a culinary gem in the heart of San Francisco, sought to elevate its online presence, engaging a wider audience and showcasing its exquisite offerings through compelling social media content.

Client
Harris’ Steakhouse

A table set with various dishes, including a plate with desserts, glasses of red wine, and plates of main courses, with a person reaching for food in the background.
A metal tray of raw oysters on ice with lemon wedges, three small bowls of dipping sauces, and fresh parsley garnish. A glass of red wine with a lemon wedge and a napkin with the restaurant's name are placed on a wooden table.

Mad Rose Creative's Approach:

  • Strategic Content Calendar: We devised a tailored content calendar, aligning with the brand's identity and seasonal promotions to ensure a consistent and engaging social media presence.

  • Professional Asset Creation: Our team added countless high-quality images and videos to Harris' SF Steakhouse's portfolio, each piece meticulously crafted to showcase the sophistication of the dining experience.

Metrics

  • Reel Success:

  • One of our reels hit a staggering 40,000 views, providing a captivating visual journey into the restaurant's ambiance and culinary offerings/

  • Impressive Growth Rate:

    • Harris' SF Steakhouse experienced a remarkable 44% growth rate in its social media following during our partnerships.

  • Expanded Reach:

    • Achieved a total of 174,000 impressions, reaching a broad audience and fostering brand visibility in the highly competitive culinary landscape of San Francisco.

“Madison was great to work with.  She delivers creative content, with a great insight to date driven trends.  This helped our company grow, both in followers and exposure.   She also also takes stunning photos. “

— Marc Buhagiar, Harris’ SF Steakhouse

Wineries

Vineyard 29, a prestigious high-end winery nestled in the heart of St. Helena, sought Mad Rose Creative's expertise to elevate its digital presence. Over a year-long partnership, we focused on managing their social media, amplifying the essence of their two winery locations.

Client
Vineyard 29

Vineyard with twisted, leafless grapevines and yellow wildflowers in the foreground, hills in the distance, and a partly cloudy sky.
A plated gourmet dish with a base of cooked vegetables topped with fresh greens, shaved cheese, pomegranate seeds, edible flowers, and microgreens, served on a dark plate with a textured gold rim.

Social Media Management: A Year of Captivating Narratives

  • Curated and managed social media content for Vineyard 29 over a year.

  • Focused on highlighting the winery's commitment to terroir, sense of place, winemaking methods, state-of-the-art equipment, and their exceptional culinary program.

Metrics

Professional Assets: Enriching the Portfolio

  • Added 400 high-quality, professional assets to Vineyard 29's digital portfolio, creating a visually stunning narrative that resonates with their high-end clientele.

  • Created four professional videos for the wine club program.

Engagement Growth: A Testament to Success

  • Achieved a notable growth rate of 14%, showcasing the effectiveness of our strategic social media approach tailored for a discerning audience.

Impressions and Profile Views: Building Digital Visibility

  • Garnered an impressive 143k impressions, ensuring Vineyard 29's brand reached a broad yet targeted audience.

  • Achieved 5k profile views, showcasing the increased interest and engagement from potential customers.

Reel Success: Viral Visibility

  • One of our reels surpassed expectations, accumulating over 40k views, further amplifying Vineyard 29's digital reach.

Strategic Content Focus: Showcasing Excellence

  • Emphasized the unique features of Vineyard 29's two winery locations, allowing followers to immerse themselves in the distinct atmosphere of each.

Terroir and Culinary Program Highlight: Authentic Storytelling

  • Crafted content that emphasized Vineyard 29's commitment to terroir, creating a narrative that conveyed a sense of place and authenticity.

  • Spotlighted the winery's culinary program, showcasing the intersection of exceptional wine and culinary artistry.


“Working with Madison at Mad Rose Creative has been wonderful! Madison took on social media and marketing projects as though they were her own. We received valuable insights and feedback to guide our social approach and the results were impressive. Our followers have been increasing more than 12% month over month over month. Thank you Maddie!”

— Keith Emerson and the Vineyard 29 Team